Home / How it works
A voice at the door,
a number you can trust.
Follow one real interview from a doorstep in Guntur West to a strategist’s phone, then run a voice clip through our own Telugu speech engine and watch it become a score.
- 8steps from planning a round to answering a strategist
- 4of them run on their own, with no one touching the data
- 30–90 sfrom the agent tapping Save to the number on a dashboard
- ₹0.04a minute for our engine to listen, against ₹0.50–2 for paid APIs
One interview, doorstep to dashboard.
Ravi, a field agent, interviews one voter in Guntur West. Scroll to follow that single interview through all eight steps, and see why each one matters to the business.
- 01Admin · Command Center
Plan the round
An admin picks the seats, booths and quotas in an afternoon. The sample mirrors each seat by age, gender and area, so the results hold up in public.
Why it mattersA round launches in hours, not weeks, so clients can afford to run more of them.
- 02Field agent · Field App
Collect at the door
Ravi reads the consent aloud, taps the answers and records three short voice answers. It all works with no signal at all.
Why it mattersChoices are tapped, not spoken, which cuts the recorded audio, and its cost, by more than half.
- 03Automatic
Sync when signal returns
The interview waits, encrypted, on the phone. The moment there is a network it uploads on its own to servers in India.
Why it mattersCoverage never depends on the network, so every village counts.
- 04Automatic · Fraud Shield
Prove it really happened
Nine checks run in seconds: the booth fence, the length, fake GPS, a voice heard before and more. Anything odd goes to a supervisor, never to a client.
Why it mattersClients pay only for verified interviews. Proof is what makes the data worth buying.
- 05Automatic · speech engine
Hear every word
Our own engine writes down the voter’s Telugu word for word, with the English meaning beside it, even through village noise.
Why it mattersAbout ₹0.04 a minute, against ₹0.50–2 for paid speech APIs, on every round.
- 06Automatic · AI analysis
Understand every issue
One voter can be angry about roads and happy about pensions. Each answer is scored per issue and per leader, with the emotion and the best quote.
Why it mattersWeeks of coding answers by hand become minutes, with no team to pay.
- 07Analyst · Command Center
See it on the map
Within the hour, Guntur West’s mood updates on the state map, weighted to the seat’s real population, with the margin on every number.
Why it mattersSame-day answers are why clients come back for the next round.
- 08Strategist · Client Portal
Ask why
A strategist asks in plain words, in English or Telugu, and gets the number, the margin and the voices behind it.
Why it mattersThe feature that keeps the buyer opening the platform every day.
Our own speech engine. Telugu in, a score out.
Paid speech APIs bill every minute and stop at the words. Ours hears the Telugu, writes it down, reads every issue and scores it, in one pass. Pick a voice and watch it run.
- 30–90 secondsfrom upload to dashboard for one interview. Phones that were offline are processed the moment they sync.
- 50–70% less audioChoices are tapped, not spoken. Only open answers are recorded, about 1.5 minutes per interview.
- 85%+ agreementOur accuracy target against trained human coders, tested on hand-labelled field interviews before launch.